The sight of people putting on company shirts for events and carry a different kind of personalised promotional gadgets, is neither a new nor surprising phenomenon. The question arises, however, whether each company deciding to promote itself in this way, fully uses the potential of the "clothing carrier"? If you go to a trade fair , for example, you can see for yourself that there is still much room for improvement. Would you like to know more? Have a read!
In principle, access to advertising media is nowadays very wide. Ordering company t-shirts for events takes place just as easily in Warsaw, as in the smallest towns. Because the most common way of doing this is via the Internet. However, it is not an art to send a file with a brand logo, without additional involvement and a broader concept, and hoping for an interesting effect. This is a field for people who deal with marketing activities.
By deciding to participate in trade fair or similar events, the enterprise gets a chance to meet potential customer or contractor. The more stands, the more difficult it is to be distinguished from the competition. That is why, for a company event you invest in elaborate stands, flyers, multimedia displayed on screens or printed T-shirts and promotional gadgets. If it is easy to tell that the employees or hostesses delegated to events represent your brand at first glance, there is a greater chance that they will be noticed, asked for something, interacted with.
Remember, however, that event participants judge the quality of visual identification - not always consciously, but after all, they are able to see the difference between interesting, inspiring, catchy materials and elements, that already from a distance, look "amateurish". Therefore, company shirts should be primarily characterised by:
Does it pay to invest in company shirts? Yes - especially when you consider that it is a relatively small expense regardless of the scale of a company's advertising media . They can be used at events such as:
Note, however, that not all events are conducive to casual, non-committal, advertising clothing. Some business or scientific conferences require a formal dress code, which in a way also affects the organisation and styling of the entire stand of the company.
Nevertheless, there are many events where you should attract the eye of attendees. What's more, printed T-shirts and other gadgets (not only clothing) are part of promotional activities inside and outside the company. Employees equipped with clothes consistent with the visual identification of the brand are its ambassadors in everyday life, just as people who receive "freebies" at trade fair or as a gift with a purchase or service.
Here are the most important reasons why you should order company t-shirts for events from Printing Season:
Printed promotional gadgets we offer, such as T-shirts for trade fairs and other events, prove that it is worth investing in traditional promotional tools and using them in direct contact with potential customers.